Online Shoe Store, Peltz Shoes Updates Brand to Highlight Inventory, Customer Service, and Innovation
St. Petersburg, FL (PRWEB) June 11, 2010 -- Online shoe store, Peltz Shoes (PeltzShoes.com (http://www.PeltzShoes.com/?utm_source=PRWeb&utm_medium=PressRelease&utm_campaign=BrandUpdate)) announced today that it is nearing a completion of a re-branding exercise that started almost 10 months ago. The re-branding efforts focused on presenting Peltz Shoes as a company know for their modern designer top name brand shoes at competitive prices. Individual tactics have been rolled out on an as completed basis with Peltz Shoes seeing an increase in both online and offline sales.
A new logo, new web site, enhanced print advertising, internet marketing strategy, a client-centric Facebook Fan page, new customer service goals, and innovative inventory processes leveraging RFID technologies were all parts of the branding strategy. The individual tactics were prioritized and rolled out based on their ability to enhance the customer experience and provide effective returns on their top name brand shoes.
“We have put a lot of energy to ensuring that Peltz Shoes has some of the most popular top brand name shoes while offering personalized customer service. Our brand did not reflect the enhancements we have made to our business – so we made it a priority” said Gary Peltz, Co-Owner of Peltz Shoes. “Our adoption of technology - including advanced web marketing techniques and implementation of RFID for inventory control has allowed us to become known on a national level.”
About Peltz Shoes
Peltz Shoes (http://www.PeltzShoes.com/?utm_source=PRWeb&utm_medium=PressRelease&utm_campaign=BrandUpdate) is one of the largest independently owned shoe stores and online shoe store in the Tampa Bay area. Since 1957, Peltz Shoes has provided customers with sizes, service, savings and selection. Peltz Shoes carries products from top brand name shoes including Clarks, Rockport, Born, Easy Spirit, Skechers, FitFlops, New Balance, MBT, Cole Haan, Nike, and more. Their knowledgeable staff works with each customer individually to find the best shoes with a perfect fit.
For more information about the Online Shoe Store Peltz Shoes, visit their website at PeltzShoes.com (http://www.PeltzShoes.com/?utm_source=PRWeb&utm_medium=PressRelease&utm_campaign=BrandUpdate).
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